Here at MD Bookkeeping we want your business to thrive, so we take the time to bring you articles to help your business thrive! These tips have proven to be effective marketing tools for other restaurants. With these marketing tips we sincerely hope you’ll be able to take your business to the next level. Check out these awesome marketing tips!
- Foodie Photos
Instagram is a big hit these days. People love looking at food. Make sure your online photos are high-quality, drool-inducing photos! Why? Because people tend to go after what looks really good! Make sure the lighting is just right on your food to make it look its best.
- Loyalty Programs
There are online food apps you can partner with. These apps help encourage visitors to check out your restaurant through gamification and customer loyalty programs. These loyalty programs offer visitors a free purchase or a discount for visiting a certain number of times.
Some of our favorite foodie apps that offer integrated loyalty programs are-
- Partner up with Delivery Services
The market today is totally different than just a few years ago. People now like ordering online and use online delivery services. Many online delivery services streamline the ordering process and internet-savvy patrons often love taking advantage of such delivery services.
Consider partnering with services like
Some customers may even discover you for the first time through services such as these! They have really helped improve the way customers find restaurants like you!
- Yelp
Yelp is big for restaurants because strong Yelp reviews lead to more customers. People will review you even if you don’t have an account set up. Make sure you set up a Yelp account with lots of photos, store hours, location, menu, price range, etc. If you need help, just let us know. We are more than just your average an ordinary bookkeepers!
- Google+ Account
As we all know, Google is big. Some like it, some don’t but it’s important to set it up. This Google+ is helping Google find you and bring more people to you. Customers can also review you on it.
- Contests
Offering contests are a great way to spread word about your restaurant. You can do both online/offline contests. This means that you’ll start a contest in your restaurant that customers can share online. Imagine once customer with a large following on social media uploading content related to your restaurant. Offering contests would definitely get the word about your restaurant out there!
- Creative Advertising
Change up the way you’ve done traditional advertising. Use other wording instead of buy one entrée get one free. How about a “Buy one Entrée get a Free entrée for MOM!” Don’t let it stop here you can be creative. Use other terms to encourage people on dates and so forth. Being different will help you stand out. You want to stand out and get customers to want to come in.
- Reach Out to Local Food Bloggers & Influencers
Food Blogger? What’s that about? It’s about locals talking about local things including restaurants. They have a group of followers who get their latest information. It’s a great way to get reviews and press on the web is to invite food bloggers to your restaurant to give you a try, and consider offering a free meal or appetizer to get them in the door. Politely ask if they’d be willing to review your restaurant and share their experience online. Some bloggers may decline your offer, but some will take you up on it.
Here are a few places we found some local bloggers-
- Show off your staff
Show off your 5-star staff doing why they do best! Seeing happy, smiling employees does wonders for your reputation, as customers long to be served by joyful workers. Not to mention, some workers really like the attention and it can help boost employee morale. Just make sure to take note of which employees are camera shy. This will help keep everyone happy.
Showing off your incredible employees also provides major reputation points- happier workers say a lot about a business. Fans take notice of these happy workers and improve your restaurant’s reputation.
- Get listed on Food Apps
Food Apps are here due to popular demand by customers. Customers now use food apps to find a place to eat. They no longer uses directories or surf the web to find their next meal. All they have to do is install a Food App that points them to the nearest restaurant. Getting listed on them will ensure that you don’t lose potential customers. These apps now recommend great places to dine. Make sure your place is listed!
Some of these food apps include-
MD Bookkeeping is proud to support local restaurants! We know your business is important to our community. Our job is more than bookkeeping and payroll. We want to help you grow and be the best you can be. Make sure to take time to put the time and effort into marketing your business. Other businesses with less panache are getting your share of the market. Let’s work together to help you get those customers back!